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Lifestyle · Full campaign

POTTD

A paint-a-mug kit turned into a bright, playful creative date with a genuinely useful finished product.

POTTD Paint-a-Mug Kit campaign photograph 1
Craft night understood the assignment.

The goal

Show the whole kit.
Keep the joy messy.

Demonstrate how easy and enjoyable the POTTD Paint-a-Mug Kit is to use while showing the complete unboxing-to-finished-mug experience.

I leaned into cheerful pinks, oranges, hand-painted texture, and a real creator-led process. The video makes the steps easy to follow, while the photography gives the brand a versatile mix of personality-led imagery, kit details, styled results, and colorful finished mugs.

The campaign media

Paint it yourself.
Actually want to keep it.

Short-form campaign video · UGC

Campaign photography

Bright ideas,
made by hand.

POTTD Paint-a-Mug Kit campaign photograph 1
POTTD Paint-a-Mug Kit campaign photograph 2
POTTD Paint-a-Mug Kit campaign photograph 3
POTTD Paint-a-Mug Kit campaign photograph 4
POTTD Paint-a-Mug Kit campaign photograph 5
POTTD Paint-a-Mug Kit campaign photograph 6

Deliverables

Short-form UGC videoCreator-led photographyProduct photographyProcess + finished-result storytelling

Have a product with a real-life story?

Let’s make it useful,
beautiful, and believable.

Start a project